Sales Presentations and Training
For companies with a large sales team selling multiple products, keeping control of the sales presentations people are using is a difficult task. Marketing might supply slides to the sales team, but do they get used? Who even knows?
With dozens of sales reps each making changes to slides, creating new PowerPoint slides, and bringing old presentations back from the dead, what image of the company is portrayed?
Lack of consistency – in terms of look-and-feel, messages, and brand – can undermine a lot of good marketing work. When everyone in a company thinks they could make better slides for themselves, it’s almost impossible to portray one consistent image.
Losing control of sales presentation content doesn’t just impact on a company’s brand. Lack of control can also mean a lack of compliance – if the slides that were approved by the legal team are changed or rearranged, then what? For many companies, mutiple versions of sales presentations can create real risks.
To sell effectively, it’s important to give sales teams high quality support. That means slides that look great, but more than that, it means sales presentations that work. Sales presentations your sales teams want to use. Sales presentations that leave your prospects in no doubt that you mean business. High-quality sales presentations mean sales people can get on and do what they do best – sell – without having to waste their time on PowerPoint. That’s what a presentation company is for.
If you give a sales rep a presentation they could have designed on their own, nothing will stop them making changes. If a sales representative receives a suite of sales presentations, all perfectly designed, with compelling arguments and stunning visuals – why would they use anything else?
Instead of 100s of versions of dozens of presentations, imagine an integrated suite that cross-sells products, that’s built on the ideas your top sales people use in the field, that encapsulates your company’s best sales practice.
Even sales presentation training becomes radically different – as your sales teams can be trained on delivering your content, your presentations – not just on soft skills. Bespoke training – designed to ensure each sales person can deliver your presentations with impact and panache.
You can even host your slides on the network, and use shopping-cart technology to deliver the right slides to reps for each engagement, ensuring they prepare fully for every sales meeting. More time to plan – because the slides have already been designed. A better chance to sell – because your sales presentations are truly effective.
This is a change of mindset. This is a new way of presenting. This is a new approach to sales presentation training. This is a revolution in sales presentation effectiveness. Ask us about m62 FX.
m62 can help with your presentation needs. We are happy to contribute specialist support as part of an ongoing project, or we can work with you to completely transform your PowerPoint presentations. To discuss your presentation requirements please contact our UK office on +44 (0)151 259 6262, or request a call back or web demonstration from our website. We work with a variety of private and public sector clients worldwide.
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Steve Wood, CEO, InformavoresThe m62 consultancy process made us really think about how we pitched our product. Now we have a sales pitch, not just a hoard of information.