Your staff don’t all design their own packaging. They don’t all write their own websites. They don’t all run their own advertising campaigns. But they most likely do produce their own PowerPoint presentations.
Months of R&D go into a new product. Weeks running the press campaign. Then who produces the marketing presentation for the launch event? Your assistant? Your graphic designer?
Years go into building a brand. Defining a marketing personality. Creating an experience. And then who controls the presentations your staff deliver? Marketing? Sales? Anyone?
Your next marketing presentation doesn’t have to be text-heavy. It could be visual and dynamic – perfectly aligned to your brand. Instead of guessing what works in marketing presentations – read the resources below.
24th September - The corporate presentation, or credentials presentation, is hard to get right. Ten tips for those developing a corporate presentation.Presentation Theory
18th September - Not all visual aids are effective. Here we highlight the seven worst types of PowerPoint slides. Avoid these PowerPoint presentation design mistakes.Presentation Theory
18th September - What makes a PowerPoint presentation effective? The seven aspects of highly effective presentations, for those who want to become better presenters.Presentation Theory
1st July - It can be daunting to learn you’re going to present to an entirely new audience. How can you go about impressing an audience you don’t know?Presentation Theory
5th September - Video presentations aren’t the same as live presentations. If you are designing slides for a video presentation, what points should you consider?PowerPoint Training
25th July - How can video presentations be used at different stages of the sales cycle to drive leads forward and ensure repeat business?Presentation Skills
31st October - Learn how to make your own PowerPoint template in your company colours, so you can quickly and easily produce presentations in line with your corporate branding.PowerPoint Training
11th October - Take a leaf out of Steve Job’s book, and turn your case studies into stories that your audience can associate with, and relate to and start becoming a great presenter.Presentation Skills
25th July - Are you really getting the most out of your presentation? We provide a list of ideas to help you leverage the impact of your presentation online.Presentation Skills
m62's monthly newsletter
- Corporate Presentation Tips
- Visual Aids Gone Wrong
- Seven Aspects of Highly Effective Presentations
- Presentation Ideas
- Company Presentation, Brand, and Compliance
- Improving a Sales Presentation
- Presentation Tips that Suck
- Presentation Agency Selection
- Presentation Optimisation
- The Right Visuals
- Advanced PowerPoint Training
Adrianne Carter, General Manager, SBXL
Our presentation now feels much more powerful, and more likely to be remembered. The message hasn’t changed in itself, but it is now much more precise. The way our points are visualised ensures that we are not tempted to waffle, or to read off the screen.