Sales Presentation Skills
Presenting sales presentations involves presenting benefits not features. Go beyond the obvious, to tease out the underlying benefits in the information you present. These presentations show you how.
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Cold Calling 2.0
18th August - In Sales 2.0, the B2B buyer is in control. So why do many companies still make cold calls? Cold Calling 2.0 identifies the needs of the customer, and ensures that the salesperson finds the right person to speak to.Presentation Skills
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Sales Presentation: Interaction
18th February - More sales presentation advice for those in B2B sales. Tips on how to interact and engage with your audience, handle Q&A, and get results.Presentation Skills
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Sales Presentation: Delivery
10th February - In the fourth part of our sales presentation series, we look at delivery. Tips on maintaining the correct style; handling questions; and securing the deal.Presentation Skills
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Presenting Benefits
26th June - Build information slowly, and at the end, be certain to graphically and verbally bring out benefits. Make sure that information is presented in a way that brings out benefits for the audience.Presentation Skills
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Presenting Benefit Statements
25th June - How to use data in a way that shows benefits from a case study. This graph shows prescribing rates for a drug, both before and after an outsourced sales team were put in place.Presentation Skills
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Presenting Features and Benefits
24th June - When delivering a sales presentation, it is important to make sure that your audience understand the benefits that you are offering them. A technique that works well is a feature – benefit switch. Presentation Skills
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Gary Boyes, Sales Director, NorthgateArinsom62 has been able to quickly interpret our proposition, understand, and articulate our values in a way we had not considered previously. The end result is not just a presentation: it’s a new approach, a new methodology and a new belief. We can now truly demonstrate the benefits of our service and our key differentiators.
