Sales Presentation Skills

presentation-skillsPresenting sales presentations involves presenting benefits not features. Go beyond the obvious, to tease out the underlying benefits in the information you present. These presentations show you how.

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Sales Presentation Skills

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    Sales Presentation: Interaction

    18th February - More sales presentation advice for those in B2B sales. Tips on how to interact and engage with your audience, handle Q&A, and get results.

  • sales-presentation-delivery

    Sales Presentation: Delivery

    10th February - In the fourth part of our sales presentation series, we look at delivery. Tips on maintaining the correct style; handling questions; and securing the deal.

  • presenting-benefits-thumb

    Presenting Benefits

    26th June - Build information slowly, and at the end, be certain to graphically and verbally bring out benefits. Make sure that information is presented in a way that brings out benefits for the audience.

  • benefit-statements-thumb

    Presenting Benefit Statements

    25th June - How to use data in a way that shows benefits from a case study. This graph shows prescribing rates for a drug, both before and after an outsourced sales team were put in place.

  • presenting-features-and-benefits

    Presenting Features and Benefits

    24th June - When delivering a sales presentation, it is important to make sure that your audience understand the benefits that you are offering them. A technique that works well is a feature - benefit switch.

The whole process was quick and easy. We’ve gone from using bullet points to using graphics in many different ways, to illustrate our messages. It’s a nice feeling to get up to present with slides that are more professionally produced.

Malcolm Smith, Burgis & Bullock
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