Presentation Theory
On average, bullet-point slides yield a 15-20% recall of information after just five minutes. Yet most presentations are given in the same, ineffectual, way. It is possible to use PowerPoint to communicate effectively, but only by using the tool in a more considered way.
Effective presentations are about clear communication. To present well, we need to understand when and why to use visual aids, what audiences are looking for, and how to make our messages stick. Presentations work well when slides and presenter work together – seamlessly delivering the right information, at the right time, to captivate the audience.
Sales Presentation: Process
29th January - The second article in our series on PowerPoint sales presentations. Tips on the process of preparing for a pitch presentation.
Sales Presentation: Content
19th January - First of five sales presentation tips articles. 12 tips on sales presentation content and messages, drawn from the best presentation and sales books and blogs.
Company Presentation, Brand, and Compliance
15th December - Should a presentation be consistent throughout a company or tailored to a specific audience? What's the right balance between flexibility and control in company presentations?
PowerPoint in Education: Academic Presentations
15th December - With no budget, but a vague wish to stop being hated by audience members, what is the best way to use visual aids? Lessons for academic presenters, and business presenters too.
Visualisation Examples
26th November - This article looks at three examples of how messages can be communicated in an engaging, memorable and effective way using visualisation in PowerPoint presentations.
Improving a Sales Presentation
12th November - How can a sales presentation be turned from average to great? Nine steps to improving any sales presentation in order to get great results.
How to Start a Presentation
12th November - The start of a presentation can determine the audience's attention and frame of mind throughout. Here we share some top tips for getting the audience's attention right from the start.
Job Interviews and Sales Presentations
6th October - A job interview is all about selling yourself – making it the ultimate sales presentation. We’ve identified a systematic process to help our clients present effectively, and we’re sharing highlights with you.
Sales Pitch Presentation Mistakes
6th October - Sales pitch presentations can be stressful and complex. Avoid common pitch presentation mistakes to increase your chances of winning new business.
Interactive PowerPoint Presentation Design
9th September - Seven ideas for interactive PowerPoint presentation design. How to design presentations to be interactive, engage your audience, and make your presentations more effective.
Presentation Tips that Suck
1st September - Everybody is an expert on presentations nowadays. So many presentation tips, and so many of them wrong. We highlight 10 presentation tips that suck, and explain why.
Writing a Sales Presentation
20th August - When writing a sales presentation, focus on the audience; choose messages carefully; make the most important sales messages memorable; and use a pen, not PowerPoint.
Presentation Theory
- Presentation Best Practice
- Presentation Objectives
- Bullet Points Don’t Work
- Presentation Structure
- Visualisation
- Presentation Messages
- Killer Presentations
- Presentation Book Reviews
Jaq Moore; Head of HR, Learning and Development; NHBCYou have made me feel so much more confident that I have an interesting and engaging slide deck. I know the presentation will have star quality.
