Visual Cognitive Dissonance
This video, delivered by m62 Founder and CEO Nicholas Oulton and powered by view62, explains the principles of Visual Cognitive Dissonance.
Want to learn more about Visual Cognitive Dissonance? Read the study conducted by m62 and the University of Central Lancashire here.
2 Comments to Visual Cognitive Dissonance
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Paulette Johnson, Business Development and Marketing Lead, Notts Healthcare
Having m62 create a value proposition for us was very useful, and it is something we have utilised since – we have built on it and used it as a backbone for further campaigns and messaging.